For the final part of the Veggie “trilogy” we created a poster campaign geared towards kids. One of the things that kids love are jokes – so we scoured the internet to find the best vegetable and fruit jokes around.

As I mentioned in the first part of this blog I’m not really a fruit and vegetable eater – at least not until up until recently. When I was a teenager I ate even less. It turns out I wasn’t alone. Our solution was to create a series posters for high schools that is meant [...]

Recently we’ve been working with the Health Unit and have just completed one of 3 campaigns geared towards getting people to eat their vegetables and fruit. The challenge for the first demographic, which was primarily men, was to get them to steer them away from their meats and breads and get them start eating their [...]